Podcast: Influencing the Real Decision Makers: 7 Lenses For Marketing Health to Women

In this episode, Taren Grom, Editor-in-Chief of PharmaVOICE, leads a discussion that focuses on a recent study on women's views and practices regarding health and health decisions for their families. The study uncovered seven lenses for marketing health to women. You'll come away with new insights into women's actual role as decision makers, caregivers, and medical and financial executives in their families. Plus, you will discover how to apply these new findings to create more effective marketing and market research programs for your brand or franchise.

For more information about SSI, visit www.surveysampling.com.

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White Paper - Russia: Building an International Market of the Future

This white paper discusses Russia joining the global economy and their burgeoning new pharma market. For more information about Kantar Health, visit www.kantarhealth.com.

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Podcast: Understanding Patients in the Emerging Market of Russia

In this episode, Dr. Gina Isherwood shares some insightful research on the Russian people, including their health behaviors and attitudes, as well as the state of the health care system in Russia.

For more information about Kantar Health, visit www.kantarhealth.com.

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White Paper - Top Ten Myths in Clinical Trial Enrollment and Retention

This white paper discusses how the efficiency with which investigator sites enroll patients is still one of the most critical drivers of timely trial completion.

For more information about Acurian, visit www.acurian.com.

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Podcast: Top Ten Patient Enrollment and Retention Myths

In this episode, Scott Connor shares 4 of his top 10 myths about patient enrollment and retention, and we'll tell you where to get the entire list.

For more information about Acurian, visit www.acurian.com.

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DIA 2012 48th Annual Meeting Preview Podcast

In this episode of the PharmaVOICE Executive Suite Podcast Series, Craig Lipset shares his thoughts on being Chairman of the DIA 2012 48th Annual Meeting in June, and how his work at Pfizer helps him in his role with DIA including this year's theme on collaboration. He also comments on how industry trends will impact drug development and clinical trials, and offers a couple tips on getting the most out of this year's DIA Annual Meeting in Philadelphia.

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Craig Lipset

For more information on how you can be featured in a podcast, contact Dan Limbach at dlimbach@pharmavoice.com or call him at (847) 594-0157.

Case Study - Providing Pre-Approval Access Globally

This informative case study covers how best to meet patient demand globally without placing additional burden on internal teams.

For more information about Idis, visit www.idispharma.com.

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Podcast: Patient Access to Investigational Drugs: Removing Barriers

In this episode, Mr. Estcourt shares his perspective on programs that enable patient access to medicines outside the clinical trial or commercial setting and the barriers that remain despite well-defined regulations governing such access.

For more information about Idis, visit www.idispharma.com.

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White Paper - Seize the Moment: Tele-Sales Solutions Delivering Impact and Flexibility

This white paper illustrates how tele-sales solutions provide valuable interactions and develop relationships with healthcare providers and their offices in customized ways that meet their individual needs.

For more information about Tele-Sales Solutions, visit www.phonescreen.com.

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PhoneScreen is a Tunstall AMAC company. 

Podcast - Insights from the Field: Tele-Sales Solutions Build Relationships between the Brand and HCPs

In this episode, Mr. Shapiro talks about the challenges life science companies face when providing information on their products to physicians and healthcare providers.

For more information about PhoneScreen, visit www.phonescreen.com.

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White Paper - Understanding Drug-Induced Liver Injury in the Context of Pharmaceutical Development

This whitepaper discusses drug-induced liver injuries within pharmaceutical development.

For more information about PPD, visit http://www.ppdi.com/.

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White Paper - Adaptive Social Media in Pharma

This white paper discusses using adaptive social media in the pharmaceutical industry.

For more information about Cognizant, visit http://www.cognizant.com/.

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Podcast: Understanding the Impact of Drug Induced Liver Injury on Drug Development

In this episode, Dr. Lobel talks about Drug-induced liver injury, also known as DILI. We'll cover what DILI is, how it is identified, and its effects on the clinical development process. At the end of this podcast, you'll learn where you can download a related white paper on this topic.

For more information about PPD, visit www.ppdi.com.

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Podcast: The Evolving Social Media Lifecycle in Pharma

In this episode, a trio of experts from Cognizant talk about numerous issues involving social media in the life sciences. There is also a related white paper you may download.

For more information about Cognizant, visit www.cognizant.com.

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White Paper - Transforming R&D Productivity by Re-defining Success in Clinical Trial Enrollment

It may come as a surprise to many pharmaceutical industry experts that the largest portion of an R&D sponsor's investment and the biggest driver of trial budgets is patient enrollment at 32% of trial costs . To those who are already aware of this, it may still be surprising that innovation required to improve this disproportionate budget allocation is already available.

For more information about Acurian, visit http://www.acurian.com/.

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Podcast: How the New Role of the CRO Affects Patient Enrollment

In this episode, Dr. Malcolm discusses how the role of the CRO is transitioning from commodity service supplier to strategic partner, and the unintended negative consequences this could have on what is already the most expensive part of clinical trials: patient enrollment.

For more information about Acurian, visit www.acurian.com.

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White Paper - ePRO for Late Phase, Post-Approval Market

For ePRO and patients around the world, it's a perfect storm of good news.

For more information about PHT Corp., visit http://www.phtcorp.com/.

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Podcast: Transformative Leadership

In this episode, Dr. Dunsire shares her insights on the quest to find a cure for cancer, on women striving for positions in the C-Suite, and thoughts on her own career development and recognition as the 2009 HBA Woman of the Year.

For more information about Millennium, visit www.millennium.com.

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White Paper - Envisioning a New Commercial Model: Is it Right for Your Brand

As the pace and scope of change within the healthcare life sciences continue to increase, many are questioning the validity of traditional "fundamentals" of the life sciences commercialization model for connecting brands with healthcare professionals, consumers, and economic customers. In this PharmaVoice digital feature, Will Reese and Steve Wray of Cadient Group analyze the core issues for life sciences commercial stakeholders facing the challenges of an ever-changing environment.

For more information about Cadient, visit http://www.cadient.com/.

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White Paper - Large Pharma & Healthcare Company Uses Aravo for Due Diligence on FCPA Compliance and Critical Lifecycle Management Automation

A large pharmaceutical company faced a serious potential problem with FCPA compliance and partner due diligence processes. Through creation of a rigorous best practice FCPA program, the company was able to significantly mitigate their exposure through execution of an enhanced compliance plan.

For more information about Aravo, visit www.aravo.com.

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