Wednesday, January 4, 2012

White Paper - Shifting Pharma Sales Models to Focus on Providing Value


Sales models are adapting to include new "channels", such as tele-detailing, e-detailing, and web advertising to physicians. The primary channel to date has been live in-office interactions with sales representatives. What are needed are complementary secondary channels that are available 24/7 and on-demand.

For more information about PhoneScreen, visit www.phonescreen.com.

Download Whitepaper

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Download Companion Podcast - Tele-detailing: Responding to Changing Pharma Sales Models 

Download Podcast Transcript (PDF)

PhoneScreen is an AMAC company